This article is published on Medium.

We are all familiar with mobile app notifications and thanks to web push notifications it is now becoming increasingly possible to recreate this experience without an installed app. Web push notifications allow users to subscribe to site notifications by responding to a single prompt and enable you to reach your web users even once they have left your site. Whilst web push notifications work with desktop browsers (currently Chrome, Safari running Mavericks or later and Firefox very soon) they shine for Android users where they truly offer a native app experience.